Jackson State University hosts early screening of Michael Jackson biopic

by Tiara Jackson • Published on April 11, 2026

Jackson State University’s Sonic Boom of the South performs in the “Michael” promotional video.
(Courtesy Lionsgate Films)

The life and legacy of the King of Pop, Michael Jackson, took center stage at a screening of the film "Michael." The event honored the Sonic Boom of the South marching band for its collaboration with filmmakers on a recent promotional video. The B&B Northpark 14 theatre was filled with Jacksonians of all ages eager for the film's release.

Briana McElroy, a Jackson native and executive vice president and head of worldwide digital marketing at Lionsgate, facilitated the partnership. She featured the Sonic Boom alongside two other HBCU bands—Florida A&M and Southern University—for the movie’s promotion. McElroy’s family attended the premiere, including her daughter, Nola, who celebrated her mother’s work on the project.

Tiara Jackson

Jackson State University hosts early screening of Michael Jackson biopic

Interim President of Jackson State University Denise Gregory joined students at the event, wearing an outfit inspired by Michael Jackson. Gregory emphasized the importance of supporting student endeavors.

“We’re already on the move,” said Gregory. “Of course, we were featured at the Rose Parade. We were featured in the Super Bowl And so, we just know there’s so many more opportunities that are ahead for us.”

Students walked the red carpet, showcasing their school spirit through themed outfits and dance moves. DeJayvion Brown, a saxophone player for the band, described the first look as a surreal experience.

“It’s a really good feeling, especially being from Jackson. It’s not a lot that goes on in this area, so having Lionsgate come here it’s just a really good feeling.”

Graduating senior Callie Calicut, who plans to move to Los Angeles to pursue acting, said meeting the film's crew was inspiring.

“I love that people are able to come to Jackson, a somewhat a small city, to be changed and inspired to chase your goals and realize that there’s bigger things you can do.”

Filer image — Actor Larenz Tate poses with Jackson State students at the premiere of "Michael".
(Tiara Jackson, MPB News)

City officials also attended the premiere. Jackson Mayor John Horhn and First Lady Lydia Gail Horhn highlighted Mississippi’s musical heritage. Mayor Horhn, a former film commissioner, noted his history of bringing productions to the state.

“I think Jackson has a future in location filming,” said Horhn. “We just have to put the right resources in place, the right trappings, and we can get them here.”

The First Lady noted the international attention the Sonic Boom has brought to the university and the state.

“I love Michael Jackson’s music,” said First Lady Horhn. “The impact that he’s had on the globe and we’re just so excited that the boom is a big part of this. We love the music of the boom. And for them to get this kind of international attention is amazing.”

Tangelia Kelly, chief communications officer at JSU, said she believes the university’s ties to the entertainment industry will continue to grow.

“The legacy is already here,” said Kelly. “I foresee more opportunities because I feel like once you work with the Sonic Boom of the South and been to the city, you know you got to come back. So, I love this for our students.”

Actor Larenz Tate, who portrays Berry Gordy in the film, stopped by to speak with students and gauge the local reaction.

“Just to see the people who are in the theaters,” said Tate. “Their faces lighting up, they’re excited about the movie, the anticipation is great. And this is a great town for music. “Michael” movie is perfect to play here and we’re just really excited.”

"Michael" is scheduled for release in U.S. theaters April 24.